| Please enter your unique reference (this can be found above your name on the address panel i.e. TCT1\ABC\AB000) | |
| 1. What were the 3 main reasons that you chose to book your holiday with us? |
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| 2. How long before going on your holiday did you book? |
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| 3. When you booked your holiday, how did you rate the following: (Please rate using the scale 1-5 where 1 is extremely satisfied and 5 is extremely dissatisfied) |
| The overall service |
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| The appearance of the branch |
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| The attitude and manner of our sales consultants |
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| The speed with which your enquiry was dealt with |
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| The sales consultant's ability to find you the right holiday |
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| The sales consultant's knowledge |
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| 4. Which, if any, of the following additional services did you buy from us? |
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| 5. How did your actual holiday experience compare to what you were expecting when you booked it? (Please rate using the scale 1-5 where 1 is much better than you expected and 5 is much worse than you expected) |
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| 6. How likely are you to continue using us in the future? (Please rate using the scale 1-5 where 1 is extremely likely to use and 5 is extremely unlikely to use) |
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| 7. How likely are you to recommend booking with us to your friends and family? (Please rate using the scale 1-5 where 1 is extremely likely and 5 is extremely unlikely) |
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| 8. How many holidays (more than 2 nights away) do you expect to take in the next year? |
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| 9. Is this more or less than you would usually take? |
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| 10. What type of holidays do you expect to go on in the next year? |
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| 11. Which of the following features are important to you when choosing your holiday? |
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| 12. Which of the following do you prefer? |
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| 13. On a scale of 1-5 how important are the following factors to you when booking a holiday? (Where 1 is extremely important and 5 is extremely unimportant) |
| Travel Agent tries to find the best deal available for you |
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| Travel agent understands your needs |
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| The location of the Travel Agent branch is convenient for you |
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| The Travel Agent has good knowledge |
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| A well known and trusted organisation |
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| The booking process is straight forward |
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| Staff are friendly |
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| The information you need is made easily available |
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| The branch is clean and tidy |
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| 14. How do you expect to book your next holiday? |
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| 15. In which age group do you fall? |
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| 16. Do you have any children in the following age groups? |
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| 17. Overall, were you satisfied with your most recent holiday? (Please rate using the scale 1-5 where 1 is extremely likely and 5 is extremely unlikely) |
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| 18. How likely is the environmental impact of flying to alter your future holiday choices? (Please rate using the scale 1-5 where 1 is extremely likely and 5 is extremely unlikely) |
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| 19. How likely is it that you would choose to pay a small amount to offset the environmental impact of your holiday? (Please rate using the scale 1-5 where 1 is extremely likely and 5 is extremely unlikely) |
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| 20. Mobile Telephone Number | |
| 21. Email Address | |
| 22. Interested in taking part in any further research conducted by The Co-operative Travel. | |
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