The idyllic location of Naama Bay, a few kilometres north of central Sharm el-Sheikh, Egypt, is waiting to be explored on a holiday from The Co-operative Travel.
With almost perennially cloudless skies watching overhead, Naama Bay is this modern resort's lively heart, with cafes and bars well used to offering hospitality to the many overseas visitors who have now discovered what Sharm is all about.
Of course, the beach and sea are key to its appeal, and neither disappoints, basking in the almost constant glow of the North African sun, and scuba diving, windsurfing and water skiing all thrive in the tranquil waters. The local diving and watersports association plays a prominent role in ensuring that the inner sea and coastline is regularly cleaned.
Most of Naama Bay's hotels have their own private beaches, so that means the bar is always close at hand, as well as the chairs and umbrellas essential for relaxing under the warm - often hot - sun.
Shelter from the heat is most often found in one of the local bazaars, where the art of haggling is alive and well - so be prepared to be ruthless to secure your holiday souvenirs at knockdown prices!
Remember too, to save some energy for sampling Naama Bay's nightlife, for which visitors converge from a wide area. If you're in the mood for something more romantic, this is also the time of day to take a stroll along the Wadi (river) el-Aat, which flows into the sea at the resort.
In few places do all the ingredients for a perfect Egypt package holiday or Egypt all-inclusive holiday come together as effectively as Naama Bay. So book with The Co-operative Travel and make plans for the beginning of your journey of discovery.